Svetlana Tegin, the Northern Star that shines warmly.

Born in Ukraine she came to Russia as a young girl and, in the crazy 90s, managed to set up her own business and her own label. Selling all over Russia and Ukraine she is now expanding to the rest of the world.
Tegin, as foreign journalists call her, is, indeed, a petite woman of no small measures.

Tegin label will soon go global. And it’s about time.

She travels the world and dresses Dita Van Tess.
During the New York Fashion week we share a cup of coffee and I ask Svetlana Tegin a few questions that might allow me to peak into her talented and beautifully cropped head.


Favourite time of day?
Morning.

Women that inspire you?
Gala, Dali’s lover, among others.

Fear of?
Losing loved ones.

One quality you wish for your child to have?
Patience.

Fame or Fortune?
Fame.

What will save the world?
Love, of course.

The least favourite phrase?
‘I’m bored’.

Colour of Happiness?
Green.

The most favourite phrase?
Now or never.

Who would you be if you weren’t a designer?
A jazz dancer.

What animal would you be?
A horse.

Eternal life-good or bad?
Good.

Beauty is in…
Details.

What era would you have liked to live in?
The future.

Your worst quality?
Don’t have any.

Last thing you would do in this life?
Watch the sun set.